In the long list of recent publications to close, today ID Magazine announces its closing. The publication has been in print for 55 years. It is weird to see things in the design industry changing so fast. I am sad to see another beloved magazine out of print. I mean who doesn't love the web but I wonder how much we will love it when that is all we have left.
AOL now (Aol.) has recently launched this re-branded look. The timing of the re-branding is being heavily criticized as AOL incurred heavy lay-offs as it split from parent company Time Warner earlier this December. The company is obviously striving to create a more dynamic image (I mean who do you know besides your parents or grandparents that still use their service). Design agency Wolff Olins created the new identity. While the new look is more approachable it seems a bit generic to me. Also who is going to be able to reign in all of the marketing managers as they attempt to apply the new logo to what looks like just about any type of imagery. Hmmmm....curious to hear your thoughts....
